**(Recently on the archive, another article was published on Manscaped’s eye-catching marketing tactics. While both articles were conceived of independently with no prior knowledge on either author’s part, I encourage readers to also read over Chloe King’s article, as well, as it offers a separate but related and valuable perspective.)**
Tag: advertising
The repeatable, memorable nature of viral dances is by design. Creators and influencers make moves that appeal to the masses, not only to view but to imitate and respond in their own posts. The most popular of viral dances may have millions of imitations by viewers, fans, and other aspiring
Have you ever wondered why the fruits and vegetables at the grocery store are so perfect? That is because someone decided that was the image fruit and vegetables had to conform to. Ugly fruits or vegetables are just not good enough. We live in this world that always tells us
In the category concerning displays of artistic hypocrisy, the winner is society’s obsession with ‘sustainability’ muddled with our inability to elicit real action. Some know it as a new trend of minimalist values and a romanticization of how things used to be. Others recognize it for its regenerative practices and
Last Sunday Kanye West performed at Coachella on Easter Sunday for Sunday gospel. While the whole performance revolved around the religious experience, Kanye also was selling merchandise at Coachella. The merchandise stand said “church clothes”. The clothing that was being sold was socks for $50, t-shirts for $70, and sweatshirts
If we translate the poster in the pictures of Foundation ALS from Dutch to English it says: ’Ik ben inmiddels overleden’ which means ‘In the meantime I died’. Yes, you’re reading it correct: the people in the picture sadly lost their fight against ALS and they passed away. Foundation ALS
After completing worldwide research, Dove found that few women view themselves as beautiful. Over 12 years ago Dove created a commercial called Evolution to target advertisements, one of the top contributors to poor self image at the time. This commercial shocked an overwhelming number of viewers who contributed to the
There is a narrative behind the clothes you are wearing right now. This narrative begins from the moment raw material is collected and used to make the fabric, to the last moment the garment exists as torn and scattered bits wherever it ends up. It is basically guaranteed that you
Originality, as defined by Merriam-Webster, states that it is the power of independent thought or constructive imagination. Everyone looks for it, that is originality, within our work, our jobs, our lives, our sense of self. But do you ever stop to think how much of who you are, what you
Does this image represent beauty or domestic violence? A Bulgarian fashion magazine refuses to apologize after a photoshoot of models who seem to have been abused sparked controversy. They argue that the pictures are art and that everyone translates them differentely. So, is it art or abuse? This picture attempts